SMO: What is Social Media Optimization? The 25 Step Checklist

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Via SMO Social Media Marketing and Internet PR Firm

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How to Create a Social Media Marketing Strategy and What is SMO: Social Media Optimization

This blog post is in note form. There will be nothing but cold hard facts and no further explanations. For the explanations, you’ll have to see the video above.

+ How To Create A Customer: The 3 Roles in Marketing

Buyer

Influencer (wife or kid or cooworker)

Buzzer – paperli – twitter

 

+ PreRequisites for Converting a Customer

rapport – credibility
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SOCIAL MEDIA OPTIMIZATION

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FACEBOOK

1. 80% of your likes are robots

http://www.bbc.co.uk/news/technology-18822971

http://techcrunch.com/2012/07/30/startup-claims-80-of-its-facebook-ad-clicks-…

2. 15x or 1500% more people click on a pic than text.

3. 80% of paid ad clicks from india

4. 19% of posts are visible to real clickers

5. Costs $500 per post to show to more
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