If you’ve spent a BMW worth of money to build your fancy sparkling new iPhone app or Android app expecting for “them to come,” I know how you feel.
You’re feeling crickets.
Well, you’re not alone, 99.63% of all apps in the app market have less than 100 downloads. So how do you become a part of that exclusive 0.37% group? How do you build your userbase? How do you market your iPhone app and Android app?