• How to Be An Evile Corporation
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    I just had a talk with a friend of mine. He owns a very successful family construction business. He personally takes more money home than most lawyers and doctors (via Physician Database) combined. He should. He works on Bill Gates’ and Paul Allen’s Homes. We took a little drive out to one of…

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  • Is Paypal Making You Bleed Precious New Customers?
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    Do you realize that (if you use a paypal button) about 65% of first time web buyers actually think you have to have a paypal account to order from you? Think about it. You could be losing over half of your new customers who don’t have a paypal account. And paypal has no…

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  • How to Get Big-Shots to Follow You On Twitter
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    So why would you want a big-shot to follow you on Twitter? Simple. I choose to follow people not based on their bio or their profile background picture or even their neat-o twitter social media marketing name. People tend to follow everybody that the bigshot follows. This is how you get them to…

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  • The #1 Biggest Dark Secret To Getting To Google Page One
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    Gmail. That’s it. Think about it. You try everything to increase your page relevance and ranking in Google. Google has to take a composite view of the entire web as far as it can see to accurately evaluate your webpage search result relevance. Guess what falls squarely in the middle of “The Entire…

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  • Facebook vs Twitter Social Media Marketing CTR and Loyalty
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    Send to Kindle I hate asking to be someone’s friend. If I talk about a client or project after they accept, it feels like i’m spamming them. If they totally opt in, I don’t feel as bad talking about my work. So I have 1,400 Facebook friends. I didn’t ask to friend a single one…

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  • How to Master Office Frustration and Rejection
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    OK… So here’s the short scoop. I started out in the dot com in the late 90’s. Professionally, I’m a web guy. But after my last website, I took two years off to do something I’ve always wanted to do… Meditate. THIS is what I learned about handling idiots and assholes at the…

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  • Google: How to Jump from Page 2 or 3 to Page 1
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    Lets say you’ve already done everything in your power to get to page one of Google on a given search term. And you failed. If you got even remotely close, I have a master’s Google ranking trade secret for you. Google not only weighs the quality of the inbound links to your site…

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  • How to Create a High Google Page Rank Site
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    Most of you won’t know about Google Page Rank. It’s not what you think it is. Google has a 0-10 rating scale that basically assigns your site a “credibility value.” Get used to seeing this by downloading the Google ToolBar. In order for your outbound links to be worth anything, you’ve got to…

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  • How to Handle Interruptions During a Meeting or Presentation
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    You know that kid in the 2nd grade who had his hand up for most of that year? He’s going to be in your next meeting. And he’s got even more to say 30 years later. Everything you say seems to spark an irrepressible mission critical core strategic paradigm that must come out…

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  • How to Be Heard at a Meeting
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    Let’s face it. Meetings are generally a total self-glorification-fest. Everyone comes in with a heart full of gripes they want to spew onto everyone else in the room. If one person hits on a nerve, then everyone transmutes into a mindless zombie mob of vocalized discontent. If you want to be heard at…

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